Luvvie Ajayi Jones

Hey Reader, The fact that we’re only 6 weeks away from 2024 is wild and WOW. It was a shock to me realizing next week is Thanksgiving. 🤯 This time of the year is always hectic, and attempting to juggle it all makes everything feel more chaotic. 😩 As I’m looking to the end of the year, I want to take the time to step into a place of rest and healing. So I don’t punch the type of people that do this… RANT People lack self-awareness. To see ourselves fully is a major task and I’m coming to...

Hey Reader, I gotta say. The love that y’all showed me last week when my first LuvvLetter in 5 months dropped in your inboxes made me get all emo. I got so many “It’s so good to see you back” emails and that meant so much. 🥹🥹🥹 I try to read as many of your responses, by the way. So those questions that I ask y’all to answer. I legit might see your replies so keep ‘em coming. Let’s jump into what’s on my mind this week. RANT Darkness at 4:45pm is a scam. There are many things I don’t and...

Hey Reader, So what had happened was… 😅 I took the summer off the LuvvLetter to give myself time to slow down after Little Troublemaker came out. I was thinking it’d be super laid back and chill but then I felt like I had an assignment I had left behind. So I launched a whole new endeavor, traveled more than I thought I would and basically re-started my business (more on that to come in the next few weeks). Your girl was workingggg 🫣. But summer was still great. I went to a ton of dope...

Hey Reader! I know what it's like to have a book sitting on your spirit, and feeling lost in all of it. I know EXACTLY how frustrating it is 😩. You might not know where to start, or you’re stuck, or you don’t know how this can even happen for you. That’s a tough place to be, and I totally understand how you feel. That was me 9 years ago before I wrote my first book. Here’s the truth - you have a valuable story to tell, and you have experience that will help someone else on their journey....

Hey LuvvCousin,​May has come through and I ran my way through it. This month has been a blur. I dropped my first kids’ book, did a tour, appeared on TV a couple of times, hit the NYT bestselling list… VICTORY NOTES 🙌🏾. Grateful and spent!​It’s ending on a high note cuz this week, I ended up on a small group Zoom call with Muva Oprah Winfrey to get a sneak peek at the new trailer for the musical adaptation of The Color Purple. Not only did I make her laugh on the call, she complimented my fit...

Hey LuvvCousin,​Last week was so amazing and so lit that I couldn’t write a thing as I reveled in the joy of going 4 for 4!​On Wednesday at 5:03pm, I got the phone call that Little Troublemaker Makes a Mess was a New York Times bestselling book! And I lostttt it! I was at the EXCELERATEHER Summit when it happened and was surrounded by my sisters. It was truly truly glorious and affirming and heart swelling. And it really was a win that I needed.​ I honestly don't have adequate words. My first...